London: Grooms and brides can now finally control that one aspect of the wedding day that’s eluded you since the dawn of time – the weather.
A UK-based company is providing new service that will provide guaranteed rain-free weather on people’s wedding day with the help of “cloud seeding” technology.
The new service, by Oliver’s Travels, will charge £100,000 to use chemicals to keep rain from falling and ruining weddings. The company will offer the service for certain venues in France, and hopes to bring it to the UK eventually “if it takes offâ€.
The technology uses silver iodide to “seed” the clouds, the compound allows the water vapour in the clouds to condense, and then produces rain in advance of the big day.
The company’s meteorologists and pilots would begin planning three weeks in advance of the wedding, forcing the clouds to rain so that the sky remains clear on the wedding day.
“We pride ourselves on our innovative approach, and are thrilled to be able to offer such an unusual, unique service to our customers, to ensure their wedding is the talk of the town,” Oliver’s Travels co-founder Oliver Bell said.
Cloud seeding was used during the 2008 Beijing Olympics to avoid downpours during the opening and closing ceremonies and also during Prince William and Kate Middleton’s wedding to combat the London rain.Â
(With inputs from ANI)